Legendary Joy Division bassist Peter Hook tells for the first time the exclusive story of the band whose sound defined a generation
Read More
- It Books
- Carton Qty: 16
- Selling Territory: USOM
- 50,000
- Subsidiary Rights: First serial, Audio: It Books; UK, Translation, Dramatic: DeFiore & Company
- On Sale: 1/29/2013
- BIOGRAPHY & AUTOBIOGRAPHY : COMPOSERS & MUSICIANS
- Tr 9780062222565 $27.99 (NCR)
- 416 pages; 6 x 9
- 2 8-page color inserts
• Amazing Package: The iconic image from the cover of the Unknown Pleasures album will be printed in white directly onto the book's case, true to the design of the original record sleeve. A bellyband will be wrapped around the case with the book's title and descriptive copy. Finally the book will include stained black deckled edge paper and black endpapers. Please see the Extras tab for additional product shots.
• While several books have been written about Joy Division, Ian Curtis, and Factory Records, this is the only account of the inner workings of the band by one of the three surviving members.
• Joy Division’s influence and appeal has never waned. The groundbreaking nature of their sound combined with Ian Curtis’s tragic suicide made for an “instant myth,” in the words of music critic Simon Reynolds—and one that has profound resonance to this day. Forty years on they maintain a devout fan base and artists ranging from Bono to Morrissey to Moby to Red Hot Chili Peppers guitarist John Frusciante have gone on record about their love for Joy Division’s music and the influence the band has had on their own material. Readers will be eager to read the real story behind the band’s formation, the development of their unique musical style and powerful aesthetic, and their sudden and tragic dissolution.
Promotions
•Possible cross promotion with Warner Music, Joy Division’s record label
Publicity Campaign
National Media Campaign
National Radio Campaign
National Print Campaign
Author Events in Boston, New York, Portland (OR), San Francisco and Seattle
Online Marketing
•Online Advertising Campaign (including Pandora)
•Facebook Advertising Campaign
•Outreach to Joy Division fan sites
•Outreach to music websites and blogs
•Official Facebook Page: www.facebook.com/JoyDivisionOfficial (1,240,000 fans)
Backlist
Also Available

Unknown Pleasures
Peter Hook , (None)
- E-Book
- 9780062222589
- 1/29/2013
- $14.99




