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- It Books
- Carton Qty: 20
- Selling Territory: USCOM
- 30,000
- PUBLISHING HISTORY
- It Books (hc) 9780061699849
- On Sale: 11/2/2010
- BIOGRAPHY
- pb 9780061699856 $16.99 ($19.99)
- 720 pages; 6 x 9
- b&w photos throughout; 16-page b&w photo insert
- The paperback of Baby, Let's Play House is sure to make the perfect holiday gift for all Elvis fans and sell straight through the holidays leading up to Elvis's 76th birthday in early January.
- Our title comes from the song "Baby, Let's Play House," the first song recorded by Elvis to appear on a national chart when it made #5 on the Billboard Country Singles chart in July 1955. It was also his mother's favorite Elvis recording.
- The book will contain approximately 70 photos, many of which have never been seen by the public, making this a must-buy collector’s item for all die-hard Elvis fans.
Marketing Campaign
Promotion:
•Outreach to Elvis Presley fan clubs
Online:
•Outreach to Elvis fansites
Publicity:
•New & Noteworthy Paperbacks Columns




