The first (and only) official Red Hot Chili Peppers story, an oral history with hundreds of photos, written with the band’s full involvement
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- It Books
- Carton Qty: 8
- Selling Territory: W
- 200,000
- PUBLISHING HISTORY
- HC 9780061351914
- Subsidiary Rights: First serial, UK, Translation: It Books; Audio, Dramatic: Vigliano Associates, Ltd.
- On Sale: 10/19/2010
- AUTOBIOGRAPHY
- Tr 9780061351914 $39.99 ($44.99)
- 256 pages; 10 x 12
- 200-250 color photos throughout
- Model ISBN: 9780061864155
Bon Jovi
- While there have been other biographies and photo books on the Red Hot Chili Peppers, this is the first official book about the band, by the band and the members are eager to promote it.
- Red Hot Chili Peppers have sold more than 55 million albums worldwide. "Stadium Arcadium", their ninth album released in 2006, has sold over 7 million copies worldwide. They hold the record for the most number one singles on the Billboard Modern Rock Chart, with eleven, and a record of 81 weeks at #1 on the chart. Red Hot Chili Peppers—Anthony Kiedis, John Frusciante, Flea, and Chad Smith—have won seven Grammy awards.
- Red Hot Chili Peppers are back in the studio as of October 2009. Their next album should be released sometime in 2010, according to Chad Smith. In an interview with Clash magazine, Smith said that the album could be finished in mid to late 2010.
Marketing Campaign
Promotion:
• Cross promotion with Warner Brothers Records
• Limited number, signed copies for promotional use
Online:
• Promotions on RHCP fan sites / popular music sites
• MySpace Music cross-promotion
• Partner with a major music site for an online sweepstakes
• Online Advertising
• Official Website: www.RedHotChiliPeppers.com
• Official Facebook: www.Facebook.com/ChiliPeppers (1,700,000+)
Publicity:
• National Broadcast Campaign
• Print Features and Reviews
• National Radio Campaign
• Author appearances in New York
Backlist
Also Available

The Red Hot Chili Peppers
The Red Hot Chili Peppers
- E-Book
- 9780062042569
- 10/19/2010
- $31.99




