A lavish showcase of the renowned musician’s dazzling and over-the-top costumes, timed to coincide with a Broadway musical, a movie, and a traveling exhibit that will tour the nation
Read More
- Harper Design
- Selling Territory: W
- 40,000
- Subsidiary Rights: First serial, UK, Translation, Audio: HarperDesign; Dramatic: Dystel & Goderich Agency
- On Sale: 4/2/2013
- ART:POPULAR CULTURE
MUSIC:INDIVIDUAL COMPOSER & MUSICIAN
DESIGN:TEXTILE & COSTUME - Tr 9780062202550 $29.99 ($32.99)
- 224 pages; 8 x 10 7/8
- 150 full-color photos throughout
•This unique project is timed to the release of a biopic on Liberace directed by Steven Soderbergh and starring Michael Douglas as Liberace and Matt Damon as his lover, Scott Thorson. The film is in preproduction with HBO films and the airdate has not been set yet.
•The publication will also coincide with the premier of a Broadway musical about Liberace. Costumes will be designed by the legendary Bob Mackie, a nine time Emmy Award winning designer who was also nominated for three Academy Awards, has designed for entertainment icons such as Cher, Judy Garland, Diana Ross, Liza Minnelli, Tina Turner, Whitney Houston, and Mitzi Gaynor, and was the designer for The Carol Burnett Show and the television adaptation of Gypsy.
•The only book on the market authorized and endorsed by the Liberace Foundation, whose Liberace Museum, located in Las Vegas, was open for more than thirty-one years and welcomed 450,000 people during its peak years. With the release of our book, the film, and the Broadway show, it will be sponsoring a three year traveling exhibit of the costumes. Specific venues to come.
Promotions
• Extensive cross promotion with The Liberace Foundation & Museum
• Extensive cross promotion with the Liberace traveling exhibition
• Possible cross promotion with HBO timed to the release of the film
• Possible cross promotion with the Broadway musical
Publicity Campaign
• National Media Campaign
• National Radio Campaign
• National Print Campaign
Online Marketing
• Author Videos to be created
• Online Advertising Campaign
• Facebook Advertising Campaign
• Outreach to design and costume interest sites/blogs
Backlist
Also Available

Liberace Extravaganza!
Connie Furr Soloman , Jan Jewett
- E-Book
- 9780062202567
- 4/9/2013
- $15.99




