HarperCollins Adult
Illustrators 54New York Festivals 19
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The Wonderful Wizard of Oz

Illustrations by Michael Sieben

By L. Frank Baum

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The Wonderful Wizard of Oz
 

Promotions

• Cross-promotion with Michael Sieben’s merchandise/clothing line

Publicity Campaign

• National Radio Campaign
• National Print Campaign
• Author Event in Austin, TX

Online Marketing

• Outreach to pop culture and movie websites/blogs
• Outreach to The Wizard of Oz and new Oz movie fan sites, fan groups
• Facebook Advertising targeting fans of Oz movie
• Official Website: www.msieben.com
 

L. Frank Baum

L. Frank Baum (1856-1919) published The Wonderful World of Oz in 1900 and received enormous, immediate success.  He went on to write seventeen additional novels in the Oz series. He is considered the father of the American fairy tale.

Michael Sieben is a professional illustrator and designer working primarily within the subculture of skateboarding, whose work has been exhibited and reviewed worldwide as well as featured in numerous illustration anthologies. He is a staff writer and illustrator for Thrasher magazine, and a weekly columnist for VICE.com.  He is also a founding member of Okay Mountain Gallery and Collective in Austin, Texas, as well as the cofounder of Roger Skateboards. The author of There's Nothing Wrong With You (Hopefully), he lives and works in Austin.



 

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Click on  the "product shot" link below to view Michael Sieben's line of T-shirts featuring art from The Wonderful Wizard of Oz.