A fresh look at underappreciated screen gems by the popular film critic and historian
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- It Books
- Carton Qty: 60
- Selling Territory: W
- 35,000
- LC: 2009043098
- Subsidiary Rights: First serial, UK, Translation, Audio: HarperStudio; Dramatic: Richard Curtis Associates
- On Sale: 2/9/2010
- FILM
- pb 9780061732348 $16.99 ($18.99)
- 352 pages; 5 5/16 x 8
- Leonard Maltin's Movie Guide (Penguin) sells an average of 100,000 copies each year.
Marketing Campaign
•Readers Editions Available
•Promotion on Leonard’s ReelzChannel TV Show
•Radio Satellite Tour
•Themed Event in Los Angeles
•Partnership with Princess Cruise Line
•Outreach to Online Movie Rental and Recommendation Sites
•Online Promotion Including Social Networking Sites and Video Clips
•Online Partnership with Borders.com with Film Recommendations Through ReelzChannel
•Outreach to Film Schools
•Author Website: www.LeonardMaltin.com





