Avon A Paperback Original
From the authors of How to Eat Like a Hot Chick and How to Love Like a Hot Chick, comes a witty and irreverent guide to feeling sexy and confident while finding balance in every part of your life
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- Avon A
- Carton Qty: 72
- Selling Territory: USCOM
- 40,000
- PUBLISHING HISTORY
- Avon A Paperback Original
- Subsidiary Rights: Avon A Audio: Avon A; First serial, UK, Translation, Dramatic: Sanford J. Greenburger (212-206-5612)
- On Sale: 9/7/2010
- SELF-HELP
- pb 9780061959073 $14.99 ($18.99)
- 256 pages; 5 5/16 x 8
- Model ISBN: 9780061706448
How To Love Like a Hot Chick
- Jodi Lipper and Cerina Vincent are regular relationship experts on The Today Show with Kathie Lee and Hoda, have been featured on popular talk shows such as Tyra and Extra, can be heard on many national radio stations like Cosmo, Maxim, and Playboy radio, are popular bi-weekly lifestyle columnists for The Huffington Post, and are consistently featured in magazines like Seventeen, 944, Glamour, Cosmo, and many more.
- Jodi and Cerina are constantly working to expand their brand. They have very strong interest from TV’s top producers to turn their books into scripted and reality shows, work tirelessly to create special events around the country that help all women feel like Hot Chicks, and use all of their connections to promote, promote, promote!
- With the same girlfriend-to-girlfriend, no-holds-barred tone that readers loved in How To Eat Like a Hot Chick and How to Love Like a Hot Chick, Jodi Lipper and Cerina Vincent share their tricks, tips, and techniques to squashing insecurities, living an unforgettable heyday, and finding that perfect balance between work and play that so many women are striving for.
Marketing Campaign
•National Broadcast Campaign
•National Print and Online Reviews and Features
•National Radio Campaign
•Author events in Los Angeles
•Online outreach to pop culture, health and wellness, and women’s interest blogs for review and giveaways
•Facebook Fan Page: Hot Chick Book Series
•Facebook advertising campaign
•Author Twitter campaign: (@hotchickbooks)
•Official author website: www.heydayproductions.com
• Author Assitant Microsite





