A leading relationship expert, corporate coach, and rising media pesonality—the star of NBC's new primetime reality show Ready for Love—offers women a guide book that reveals the secrets of the male mind and the fundamentals of dating and mating for a proven, revolutionary approach to finding lasting love
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- HarperWave
- Carton Qty: 28
- Selling Territory: USCOM
- 150,000
- PUBLISHING HISTORY
- HarperWave hc 9780062241740
- Subsidiary Rights: Audio: Harper; First serial, UK, Translation, Dramatic: InkWell Management
- On Sale: 4/9/2013
- Family & Relationships/Self-Help
- Tr 9780062241740 $25.99 ($27.99)
- 272 pages; 6 x 9
• Matthew Hussey is the resident relationship expert on the NBC reality show Ready for Love, which debuts in Fall 2012. The show is produced by Eva Longoria and hosted by Guiliana and Bill Rancic.
• Hussey is a corporate consultant whose Fortune 500 clients include Hugo Boss, Virgin, Proctor & Gamble, Bare Escentuals, and Accenture. He is also the founder of the GetTheGuy brand, which has a subscription-based web video service, a client database of more than 10,000, and a mailing list of more than one million people. His Internet videos have had more than 2.7 million views on his two YouTube accounts alone.
• The author’s background as a life coach and corporate consultant adds weight and depth to his relationship advice. While he’s successfully adapted his strategies for creating confidence and getting results to the realm of romance, the underlying value speaks to a true and rare understanding of human relationships and how to form powerful connections.
• Hussey has appeared on CNN, the Today show, and is the resident expert on the primetime MTV series Plain Jane. In the UK, he has been featured in the Independent, the Sun, Men’s Health, Glamour, Cosmopolitan, Elle, and the Evening Standard.
Marketing Campaign
•National Media, Radio, and Print Campaigns
•Author Appearances in New York, Boston, Chicago, Dallas, Los Angeles, San Francisco, Seattle, Washington, D.C.
•Online Publicity Campaign Targeting Major National Sites, Pop Culture and Entertainment Sites and Blogs, Relationship Blogs, and Book Blogs
•Significant Promotion Through Author’s Platform, Including Website and Newsletter Features and Appearance Tie-ins
•Social Media Campaigns on Facebook and Twitter
•Video Campaign
•Author Websites: www.howtogettheguy.com and www.matthewhussey.com
•Author Twitter: @matthewhussey and @gettheguy




