New York Times Bestselling Author The acclaimed author of the groundbreaking bestseller Schoolgirls reveals the dark side of pink and pretty in this wake up call to parents: the rise of the girlie-girl, she warns, is not that innocent
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- Harper
- Carton Qty: 24
- Selling Territory: USCOM
- 35,000
- PUBLISHING HISTORY
- Harper
(hc) 9780061711527 - Subsidiary Rights: First Serial, UK, Translation, Audio, Dramatic: William Morris Endeavor Entertainment
- On Sale: 1/25/2011
- Parenting
- Tr 9780061711527 $25.99 ($28.99)
- 256 pages; 6 x 9
• A contributing writer at the New York Times Magazine and a contributor to National Public Radio's All Things Considered, Peggy Orenstein is also the author of three previous books, including the New York Times bestseller Waiting for Daisy and Schoolgirls. Now a mother herself, Orenstein takes on contemporary girlhood—and future womanhood—from her new perspective as a parent.
• The book is inspired by a hugely popular New York Times Magazine story written by the author. Subsequent related pieces have also drawn enormous reader feedback.
Marketing Campaign
•National Media, Print, and Radio Campaigns
•Author Appearances in New York, San Francisco, Washington, D.C.
•Online Publicity Campaign Targeting Major National Sites and Mommy blogs
•Social Networking Campaigns on Facebook and Twitter
•Lecture Tie-Ins
•Academic Outreach
•Features and Enhanced Author Page on HarperCollins.com
•HarperCollins Newsletter Features
•Author Website: www.PeggyOrenstein.com
Backlist
Also Available

Cinderella Ate My Daughter
Peggy Orenstein
- E-Book
- 9780062041630
- 1/25/2011
- $20.99




