In the vein of Boys Will Be Boys and The Bad Guys Won! comes this rollicking biography of one of the most outrageous and incredibly talented teams ever to play the game—the toughest of the tough-guys—the 1970s Oakland Raiders
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- Harper
- Carton Qty: 20
- Selling Territory: USCOM
- 100,000
- PUBLISHING HISTORY
- HC 9780061834301
- Subsidiary Rights: First Serial, Audio: Harper; UK, Translation, Dramatic: International Creative Management
- On Sale: 9/14/2010
- Sports
- Tr 9780061834301 $25.99 ($29.99)
- 384 pages; 6 x 9
- 8-page color insert
• Badasses will be the definitive book on the glory days of the Oakland Raiders. After joining the league in 1970 as part of the AFL-NFL merger, the Raiders won the AFC West in 1970, 1972, 1973, 1974, 1975, and 1976, and won the 1976 Super Bowl.
Marketing Campaign
•National Media, Print, and Radio Campaigns
•Online Publicity Campaign
•Online Outreach Targeting Sports and Fantasy Football Blogs
•Social Networking Campaigns on Facebook, Twitter, Good Reads, and Library Thing
•Features and Enhanced Author Page on HarperCollins.com
•Sneak Peek Promotion
•Harper Newsletter Features
•Author Website: PeterRichmond.com
Also Available

Badasses
Peter Richmond
- E-Book
- 9780062010360
- 9/14/2010
- $19.99
Extras
Quotes
bed before reading."




