HarperCollins Adult
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The New Brooklyn Cookbook

Recipes and Stories from 31 Restaurants That Put Brooklyn on the Culinary Map

Melissa Vaughan

and Brendan Vaughan

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The New Brooklyn Cookbook
 

Marketing Campaign

. National Broadcast and Print Media Campaign
. Author Appearances in Brooklyn
. Postcard Campaign
. Cross-promotions with Featured Restaurants
. Blogger Campaign, Including E-Cards

Melissa Vaughan

Melissa Vaughan is a graduate of the Institute of Culinary Education and has been developing and testing recipes for more than a decade for Real Simple, Saveur, Everyday with Rachael Ray, and Cookie, among other magazines. She has also worked on cookbooks including Daniel Boulud’s Braise: A Journey through International Cuisine; The Deen Bros. Cookbook by Jamie and Bobby Deen; and Michael White’s Fiamma: the Essence of Contemporary Italian Cooking.



Photo Credit: Michael Harlan Turkell


 

Brendan Vaughan

Brendan Vaughan is the Senior Articles Editor at GQ and has worked as a magazine editor for 15 years. Prior to GQ, he spent eight years at Esquire, where he oversaw much of the magazine’s food coverage and edited two Esquire recipe collections (Esquire Eats and Esquire Drinks). He has written about illegal cheese, micro-roasted coffee, and Walker’s shortbread, among other edibles. The Vaughans live in Brooklyn with their two children.



 

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Also Available

The New Brooklyn Cookbook
The New Brooklyn Cookbook
Melissa Vaughan
  • E-Book
  • 9780062014351
  • 10/5/2010
  • $31.99
 

Extras


Quotes

No bagels or cheesecake here; the book examines a decade of top dining destinations, from the pioneers at Al Di La, Saul and Rose Water through Franny's, iCi and Palo Santo.. The ravishing photos.and in-depth profiles and recipes.make the book equal parts cookbook, art book and yearbook.



- Edible Brooklyn
Now anyone can make Brooklyn food.in the comfort of his own kitchen. There are recipes.from 31 Brooklyn restaurants that are worth a subway trek. And each.is an ethereal and unassailable argument for the rise of Brooklyn cuisine. And the Vaughans' cookbook.


- Esquire.com
[A] history of the contemporary food scene with 70 restaurant recipes.rang[ing] from straightforward and simple.to some cheffy, complex and tempting ones. A restaurant map, interviews with food artisans.and a comprehensive index of resources like markets and food trucks round out this intelligent and attractive volume.


- New York Times
[A] spot-on survey of all of the restaurants and artisans that have made Brooklyn into the into the forward-thinking dining destination that it is today.


- SeriousEats.com
2010 Best New Fall Cookbook


- Daily Candy
One of the Best NYC Cookbooks of 2010


- New York magazine
A SeriousEats.com best cookbook of 2010


- SeriousEats.com