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The Raising

A Novel

Laura Kasischke

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The Raising
 

Marketing Campaign

Advertising:
•Literary Journals and Magazines, including The Believer, BookForum, Bomb, Granta, n+1, A Public Space, Rain Taxi, Tin House, The L Magazine, or Electric Literature
•Facebook Ad Campaign
•Goodreads Newsletter Ad Campaign
BookPage E-Blast

Publicity:
•National Radio Campaign
•National Review Attention and Print Features
•Author Appearances in Michigan

Marketing and Online:
•Advance Reader’s Edition
•Reading Group Outreach, Including Promotion on BookClubGirl.com, ReadingGroupGuides.com, and ReadingGroupChoices.com
•Reading Group Guide on HarperPerennial.com
•10-Stop Blog Tour, Including Reviews, Interviews, Features, Giveaways, and Guest Posts
•Blog Talk Radio Show on Book Club Girl on Air
•Feature in the Book Chatter or Harper Perennial e-Newsletter (19,000 subscribers each)
•Social Networking Outreach on Facebook
 
 
 
 

Laura Kasischke

Laura Kasischke was raised in Grand Rapids, Michigan, and attended the University of Michigan, where she now teaches in the MFA program and the Residential College. She has published seven collections of poetry, and eight novels. Her writing has won numerous awards, and two of her novels have been made into films, including The Life Before Her Eyes (2007) starring Uma Thurman. She lives with her family in Chelsea, Michigan.
 



Photo Credit: Patrice Normand Opale


 

Backlist

In a Perfect World
Laura Kasischke
  • Trade PB
  • 9780061766114
  • 10/6/2009
  • $13.99 ($15.99 Can.)
  • Marketing Code: AV
 

Also Available

The Raising
The Raising
Laura Kasischke
  • E-Book
  • 9780062042385
  • 3/15/2011
  • $12.99
 

Extras


Quotes

“It is not enough to say that Kasischke’s language is ‘poetic,’ a word that has come to mean ‘pretty.’ Rather, her writing does what good poetry does—it shows us an alternate world and lulls us into living in it . . . [T]he language catapults us into another plane of existence, one of facade and reflection.”


- New York Times Book Review