A Harper Perennial Modern Classic
Often cited as Maud Hart Lovelace’s (of Betsy-Tacy fame) best novel, Emily of Deep Valley is now back in print, with a new foreword by acclaimed young adult author Mitali Perkins and new archival material about the characters’ real lives
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- Harper Perennial Modern Classics
- Carton Qty: 60
- Selling Territory: W
- 15,000
- Subsidiary Rights: UK, Translation, Audio: Harper Perennial; Dramatic: Estate of Marian Kirchner (917-209-6439)
- On Sale: 10/12/2010
- FICTION
JUVENILE FICTION:HISTORICAL / UNITED STATES / 20TH CENTURY - pb 9780062003300 $12.99 ($14.99)
- 336 pages; 5 5/16 x 8
- Model ISBN: 9780064408585
Emily of Deep Valley
- The Betsy-Tacy and Deep Valley Books have a cult-like following of fans, many of whom belong to the Betsy-Tacy Society, the Maud Hart Lovelace Society, and the Maud-L listserv, as well as regional chapters throughout the country.
- Fans of Lovelace’s books include esteemed and bestselling writers Anna Quindlen, Nora Ephron, Laura Lippman, Lorna Landvik, Judy Blume, Meg Cabot, Mary Kay Andrews, Joyce Maynard, Susan Allen Toth, Anna Martin, Esther Hautzig, Johanna Hurwitz, Faith Sullivan as well as NPR commentator, author and librarian Nancy Pearl and actress Bette Midler.
- This new edition of Emily of Deep Valley will feature a new foreword by acclaimed young adult author Mitali Perkins, who claims it as one of her favorite books of all time. Perkins’ books include Secret Keeper and Rickshaw Girl. She is very connected in the YA social media world with nearly 3,000 Twitter followers. Her new novel, Bamboo People, will be published in 2010 by Charlesbridge.
- Harper Perennial will simultaneously publish Lovelace’s other two books set in Deep Valley, which feature characters from the Betsy-Tacy series, in one volume: Carney’s House Party/Winona’s Pony Cart.
- This edition brings Emily of Deep Valley back into print. The previous edition’s ISBN was 0064408582.
- The reissues of the Betsy-Tacy high school books in Fall 2009 garnered major feature coverage including the Wall Street Journal and New York magazine, in addition to a tremendous number of blog reviews and features, including on the website Jezebel.
Marketing Campaign
Advertising:
• Online Academic Advertising on International Reading Association Website
Publicity:
• New and Noteworthy Paperbacks Columns
Marketing and Online:
• Reading Group Promotion on BookClubGirl.com and in the Book Chatter e-Newsletter (20,000 subscribers)
• 10-Stop Blog Tour, Including Reviews, Interviews, Features, and Guest Posts
• Outreach to Homeschooling Community
• Promotion via Foreword Authors Mitali Perkins and Melissa Wiley:
Mitali Perkins
Blog: http://www.mitaliperkins.com/books_by_mitali.html
Twitter: http://twitter.com/mitaliperkins
Facebook: http://www.facebook.com/mitaliperkins
Melissa Wiley
Blog: http://melissawiley.com/blog/
Twitter: http://twitter.com/bonnyglen
Facebook: http://www.facebook.com/melissawiley
• Cross-Promotion with Betsy-Tacy Society
• P.S. Section Featuring Insights, Interviews, and More
• Official Betsy-Tacy Society Website: Betsy-TacySociety.org
Photo Credit: Estate of Merian Kirchner
Backlist
Heaven to Betsy/Betsy in Spite of Herself
Maud Hart Lovelace
- Trade PB
- 9780061794698
- 9/29/2009
- $14.99 ($18.99 Can.)
- Marketing Code: AV
Betsy Was a Junior/Betsy and Joe
Maud Hart Lovelace
- Trade PB
- 9780061794728
- 9/29/2009
- $14.99 ($18.99 Can.)
- Marketing Code: AV
Also Available
Carney's House Party/Winona's Pony Cart
Maud Hart Lovelace
- Trade PB
- 9780062003294
- 10/12/2010
- $13.99 ($15.99)
Extras
Quotes
"Slipping into a Betsy book is like slipping into a favorite pair of well-worn slippers: It's always a pleasure to live in Betsy's world for a little while, to experience her simple joys, but also her (thankfully short-lived) sorrows."
- Meg Cabot
“There are three authors whose body of work I have re-read more than once over my adult life: Charles Dickens, Jane Austen, and Maud Hart Lovelace.”
- Anna Quindlen, New York Times Bestselling Author
“I re-read these books every year, marveling at how a world so quaint—shirtwaists! Pompadours! Merry Widow hats!—can feature a heroine who is undeniably modern.”
- Laura Lippman, New York Times Bestselling Author
"I read every one of these Betsy-Tacy-Tib books twice. I loved them as a child, as a young adult, and now, reading them with my daughter, as a mother. What a wonderful world it was!"
- Bette Midler, actor and singer
"Some characters become your friends for life. That's how it was for me with Betsy-Tacy."
- Judy Blume, bestselling beloved YA author
"The Betsy-Tacy books were among my favorites when I was growing up."
- Nora Ephron, Academy Award-nominated director
“I am fairly certain that my independent, high-spirited grandmother must have had a childhood similar to Betsy Ray’s… As I read, I felt that I was having an unexpected and welcome peek into Granny’s childhood—a gift to me from Maud Hart Lovelace.”
- Ann M. Martin, creator/author of The Baby-sitter's Club
"Family loyalty and the devotion of friends to one another, which for me are the defining characteristics of the Betsy-Tacy stories."
- Esther Hautzig, Award-winning author, former Director of Children's Book Promotion for Thomas Y. Crowell Co., and former publicist for Betsy's Wedding in 1955
“I truly consider Betsy and Tacy Go Downtown to be the finest novel in the English language! I will never love any other books as much as I love the Betsy-Tacy books.”
- Claudia Mills, children's book author, winner of National Book Award and Golden Kite Award
“The Betsy-Tacy books were among my favorites when I was growing up.”
- Johanna Hurwitz, award-winning author of more than sixty popular books for young readers
"I grew up 30 miles north of Mankato, and trips to town were filled with mystery and magic, because I was walking the same streets that Betsy and Tacy once walked. The Betsy-Tacy books...., more than any other books, fed my dream of becoming a writer one day."
- Jill Kalz, 2008 MN Book Awards Readers' Choice Award winner
“At school visits, when kids ask what books I read as a child, I have only one answer: Betsy Tacy—the entire series....Truthfully, I think those were the only books I read as a child. But they were enough to make me know that characters in books had true and honest feelings and that made all the difference.”
- Maryann Weidt, children's book author and author of the MN Book Award-winning picture book, Daddy Played Music for the Cows
Maud Hart Lovelace and her "Betsy-Tacy" series influenced me very much when I was a girl; I identified with Betsy, who wanted to be a writer, as well as the friends' girl-power.
- Lorna Landvik, New York Times Bestselling Author
"Heavens to Betsy! It was pure bliss to slip away and into the world of these turn-of-the-century Minnesota girls, their families, their friends, their loves. It had been many, many years since I'd spent time with the enchanting Betsy Ray, but after reacquainting myself with these classics, I now realize that one of the reasons I believed I could someday become a writer was because of Betsy's own infallible confidence that she would be a writer. Hurrah to Harper Perennial for giving us the gift of three new gorgeously packaged omnibus re-issues of the Betsy-Tacy-Tib high school books. Don't worry if you don't have a young person to buy these delicious books for--be selfish and give 'em to yourself."
- Mary Kay Andrews, New York Times Bestselling Author