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The Ivy: Secrets

By Lauren Kunze in collaboration with Rina Onur

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The Ivy: Secrets
 

Marketing Campaign

. Major early galley distribution, including Friends of Greenwillow galley mailing
. Publicity outreach to YA literature blogs, romance reviewers, and teen magazines
. National trade and consumer online advertising linking to video book trailer
. Video book trailer
. Featured title on storycrush.com, HarperTeen's romance channel
. Feature in HipLit e-newsletter for teens
. Author feature on inkpop.com
. Extensive social media campaign at Facebook, Twitter, MySpace, YouTube, and Good Reads
. Cross-promotion with author website www.ivybookseries.com
. Featured Browse Inside Sneak Peek
. Extensive galley distribution at teacher/librarian preview events and conferences

By Lauren Kunze in collaboration with Rina Onur

Lauren Kunze and Rina Onur are the creators of The Ivy series. They are graduates of Harvard University, where they were roommates for four years. Kunze majored in English and minored in neurobiology, and Onur was an economics major. You can visit them at www.ivybookseries.com.



Photo Credit: © 2010, Scott Fitzgerrell


 

Backlist

The Ivy
The Ivy
Lauren Kunze
  • Hardcover
  • 9780061960451
  • 8/31/2010
  • $16.99 ($18.99 Can.)
  • Marketing Code: AV
 

Also Available

The Ivy: Secrets
The Ivy: Secrets
Lauren Kunze
  • E-Book
  • 9780062080103
  • 6/7/2011
  • $9.99
The Ivy
The Ivy
Lauren Kunze
  • Paperback
  • 9780061960468
  • 5/3/2011
  • $8.99 ($9.99)
 

Extras


Quotes

"Chick lit for highly educated chicks."


- Kirkus Reviews
Praise for The Ivy series:

"Readers still in high school are sure to be intrigued by the college politics and romances."


- Kirkus Reviews
"Gossip Girls and A-Listers will enjoy the bonding, backstabbing, and sneak peek into some of Harvard's secret social clubs."


- ALA Booklist
"A lighthearted and quirky read."


- School Library Journal